In 'How I code with AI changed a lot,' Theo (@theo) details why productive builders shifted their energy into strict TypeScript schemas, architectural constraints, and automated verification tests rather than accepting giant blind diffs. Simon Willison echoed the cultural side of the same problem: when people dump raw machine output onto colleagues or customers, trust evaporates.
Visitors can smell 'AI slop' on a business website in under two seconds: cluttered walls of generic buzzwords, fake 555 sample numbers, broken mobile buttons, and chat widgets that hallucinate discounts. Restraint, real photography, honest status labels, and fast human-centered flows immediately signal an established, trustworthy company.
Perception = Conversion
Cognitive fluency drives trust: when a customer lands on a clean, fast page with transparent pricing and an instant quote modal that works on their phone, conversion climbs naturally.